ItaliaReservation Marketplace – Italian Business Partner

Marketing of the Italian Tourist Product in International Markets, with the support of Artificial Intelligenceis – AI

ItaliaReservation, the B2B Marketplace of Italian Tourism, is dedicated to the marketing and distribution of Italian tourism offers in international markets, with the support of Artificial Intelligence – AI. The platform is reserved for tourism operators seeking domestic and international Buyers, to establish new business agreements for both individual and group travel and to create new opportunities for collaboration and professional growth.

This is not a platform offering a single event, like a two- or three-day trade show, but an innovative system that enables year-round promotion and marketing, including the search for, contact with and retention of operators interested in new business partnerships.

It is well known that establishing business agreements between operators takes more than a 20-minute meeting at a trade show. It takes time to nurture contacts and carry out follow-up and recall activities, building a climate of mutual trust on which business can grow.

All operators in the organized tourism supply chain can join the Marketplace: hotels and accommodation facilities, travel agencies, tour operators, incoming operators and DMCs, tourism boards, tourism consortia, intermediaries, wholesalers, OTAs, experience providers and tourism service companies. On the platform, each operator is presented with a mini-website, complete with description, photos, rates and contact details for direct communication.

With ItaliaReservation, operators can plan a range of personalized promotional activities to reach potential business partners, and can organize meetings and business workshops to present their properties and offers directly to international Buyers and tourism operators in the markets that interest them.

To access the platform you must first Register